
From a visionary idea to designing the leading B2B marketplace and new operating system for the outdoor industry.
From a visionary idea to designing the leading B2B marketplace and new operating system for the outdoor industry.
From a visionary idea to designing the leading B2B marketplace and new operating system for the outdoor industry.
From a visionary idea to designing the leading B2B marketplace and new operating system for the outdoor industry.
Category
Marketplace Platform Design (Outdoor & SaaS)
Partnership Duration
Ongoing (7+ months)
Scope
Product Design
UX Systems & design
Customer journey
Web Platform
Vendor Experience
Brand Strategy
Brand Identity
Copywriting
Web Design
Product DesignMarketplace Design
Front-End Development
Content CreationBrand Strategy
Brand Identity
Copywriting
Web Design
Product DesignMarketplace Design
Front-End Development
Content CreationBrand Strategy
Brand Identity
Copywriting
Web Design
Product DesignMarketplace Design
Front-End Development
Content Creation
Ridgerunner is a U.S.-based B2B marketplace connecting outdoor brands with retail buyers and enthusiasts. It combines marketplace functionality with SaaS tools to help vendors sell, manage, and grow their outdoor businesses.
Ridgerunner is a U.S.-based B2B marketplace connecting outdoor brands with retail buyers and enthusiasts. It combines marketplace functionality with SaaS tools to help vendors sell, manage, and grow their outdoor businesses.
Ridgerunner is a U.S.-based B2B marketplace connecting outdoor brands with retail buyers and enthusiasts. It combines marketplace functionality with SaaS tools to help vendors sell, manage, and grow their outdoor businesses.
Ridgerunner is a U.S.-based B2B marketplace connecting outdoor brands with retail buyers and enthusiasts. It combines marketplace functionality with SaaS tools to help vendors sell, manage, and grow their outdoor businesses.
The platform bridges the gap between technology and outdoor culture built for makers, legacy brands, and emerging startups alike.
The platform bridges the gap between technology and outdoor culture built for makers, legacy brands, and emerging startups alike.
The platform bridges the gap between technology and outdoor culture built for makers, legacy brands, and emerging startups alike.
The platform bridges the gap between technology and outdoor culture built for makers, legacy brands, and emerging startups alike.
OVERVIEW
When Ridgerunner partnered with us, they had a powerful idea: create the first digital ecosystem for the outdoor industry.
Their challenge: design a complex, multi-tier platform that felt as intuitive as an e-commerce app but operated like enterprise software.
OVERVIEW
When Ridgerunner partnered with us, they had a powerful idea: create the first digital ecosystem for the outdoor industry.
Their challenge: design a complex, multi-tier platform that felt as intuitive as an e-commerce app but operated like enterprise software.
OVERVIEW
When Ridgerunner partnered with us, they had a powerful idea: create the first digital ecosystem for the outdoor industry.
Their challenge: design a complex, multi-tier platform that felt as intuitive as an e-commerce app but operated like enterprise software.
OVERVIEW
When Ridgerunner partnered with us, they had a powerful idea: create the first digital ecosystem for the outdoor industry.
Their challenge: design a complex, multi-tier platform that felt as intuitive as an e-commerce app but operated like enterprise software.
OUR ROLE
OUR ROLE
OUR ROLE
OUR ROLE
OBJECTIVES
OBJECTIVES
OBJECTIVES
OBJECTIVES
EXECUTION
EXECUTION
EXECUTION
EXECUTION
CLIENT TESTIMONIAL
CLIENT TESTIMONIAL
CLIENT TESTIMONIAL
“Working with you has been seamless from day one. You’ve become an extension of our team easy to reach, fast to respond, and always delivering work that hits on the first pass.
“Working with you has been seamless from day one. You’ve become an extension of our team easy to reach, fast to respond, and always delivering work that hits on the first pass.
“Working with you has been seamless from day one. You’ve become an extension of our team easy to reach, fast to respond, and always delivering work that hits on the first pass.
“Working with you has been seamless from day one. You’ve become an extension of our team easy to reach, fast to respond, and always delivering work that hits on the first pass.
You threaded the needle between a modern tech brand and the outdoor world in a way no one else could. Every design you delivered felt like something we could ship immediately our developers literally take the Figma file and build from it.”
You threaded the needle between a modern tech brand and the outdoor world in a way no one else could. Every design you delivered felt like something we could ship immediately our developers literally take the Figma file and build from it.”
You threaded the needle between a modern tech brand and the outdoor world in a way no one else could. Every design you delivered felt like something we could ship immediately our developers literally take the Figma file and build from it.”
You threaded the needle between a modern tech brand and the outdoor world in a way no one else could. Every design you delivered felt like something we could ship immediately our developers literally take the Figma file and build from it.”

Adam Gifford
CEO @Ridgerunner
0:00/1:34
5.0 RATING




























































Ridgerunner is on it's way to become the benchmark for digital innovation in the outdoor market.
Ridgerunner is on it's way to become the benchmark for digital innovation in the outdoor market.
Ridgerunner is on it's way to become the benchmark for digital innovation in the outdoor market.
Ridgerunner is on it's way to become the benchmark for digital innovation in the outdoor market.
Impact
Impact
Impact
Impact
They launched on market in only 4 months after starting our collaboration.
They got immediate traction across 3 vendor tiers (makers, established brands, legacy brands) and product interest rose from 6–7/10 on verbal pitch to nearly 90% after product demo. Strong vendor adoption despite pre-launch status.
They launched on market in only 4 months after starting our collaboration.
They got immediate traction across 3 vendor tiers (makers, established brands, legacy brands) and product interest rose from 6–7/10 on verbal pitch to nearly 90% after product demo. Strong vendor adoption despite pre-launch status.
They launched on market in only 4 months after starting our collaboration.
They got immediate traction across 3 vendor tiers (makers, established brands, legacy brands) and product interest rose from 6–7/10 on verbal pitch to nearly 90% after product demo. Strong vendor adoption despite pre-launch status.
Next project
Next project
Next project
We partner with
VISIONARY FOUNDERS
TO SHAPE THE FUTURE.
LET'S BUILD.

We partner with
VISIONARY FOUNDERS
TO SHAPE THE FUTURE.
LET'S BUILD.

We partner with
VISIONARY FOUNDERS
TO SHAPE THE FUTURE.
LET'S BUILD.

We partner with
VISIONARY FOUNDERS
TO SHAPE THE FUTURE.
LET'S BUILD.

